Keith’s Way




Keith’s way is a follow on project from Keith’s advice but exploring branding and identity more.

 I chose to create a run club based on Keith due to that being his hobby. 
The project features branding from posters to a starter kit as well as publication design for the manifesto.
I chose to focus the identity on the area that I met Keith, Princes Park in Liverpool, 
and use the satelite tracing of the park as an emblem which is the loop featured across many items.